You know what you built.
The market doesn't.
MOLA Motion is a marketing production agency for B2B SaaS companies at two stages: founders with 1–2 customers building toward Series A, and scaleups at €1–10M ARR without a full marketing team. Every engagement starts with a paid audit that decides what to build. Not a retainer. Not a pitch dressed as strategy.
Enterprise marketing for a startup budget.
Pre-Series A founders with 1–2 customers
You know what you built and why it matters. The words aren't sharp yet. The website doesn't reflect what you actually do. You're closing customers on relationships but can't replicate it consistently. The Foundations Sprint builds what you need, in two weeks, co-built with you.
From €1,500B2B SaaS at €1–10M ARR without a marketing team
Marketing is inconsistent. Positioning is scattered across channels. You're getting leads but the wrong ones. You know you need a senior marketer but can't justify a CMO hire yet. The audit tells you what to build. Then we build it, in the right order.
From €2,500The audit.
One founder interview. We assess positioning, ICP, messaging, GTM, website, and existing materials. What comes back is a paid document, not a proposal, that tells you what's broken and what to build first.
€1,500 startup / €2,500 scaleupThe foundations.
Startup tier: a 2-week co-built sprint. Positioning, ICP, messaging, GTM, website, content starter. Scaleup tier: separate deliverables, scoped by the audit, delivered in the right order.
The subscription.
Content, SEO, competitor monitoring, strategy. Minimum three to six months. Runs on top of foundations that were built right.
Audit-first, not retainer-first.
You don't commit to more until you know what you need. The audit is the first transaction. It decides what comes next. Not a sales process dressed up as analysis.
Senior judgment. AI production.
20+ years in B2B SaaS positioning and go-to-market runs strategy, tone of voice, and every judgment call on your account. AI agents handle drafting, research, monitoring, and content production. That split is what makes the pricing possible.
Foundations before the engine.
Positioning, ICP, messaging, GTM. Built sharp before content starts publishing. Most early-stage companies skip this and wonder why the marketing doesn't convert. We don't start the subscription until the foundations hold.
VIBOR: From built to explainable
"The product was ready. The story wasn't yet."
VIBOR is a workflow orchestration platform for freight and logistics. Before the sprint, positioning shifted depending on who was in the room, which is normal when a founder team is heads-down building the product itself. Now one narrative runs through the site, the sales deck, and everything published under it.
Startup tier · Foundations sprintStart with five days.
The audit tells you what to build. One conversation, five working days. Everything else runs in the background.
Frequently asked questions
What is MOLA Motion?+
MOLA Motion is a marketing production agency for B2B SaaS companies at two stages: founders with 1–2 customers building toward Series A, and scaleups at €1–10M ARR without a full marketing team. Every engagement starts with a paid audit that assesses positioning, ICP, messaging, GTM, and website, then recommends what to build first.
What does “audit-first” mean?+
It means no engagement starts until a paid diagnostic has assessed the state of your marketing foundations. The audit costs €1,500 for startups and €2,500 for scaleups, takes five working days, and produces a recommendation document that decides what comes next. You don't commit to anything beyond the audit until you've read the output.
How is this different from hiring a marketing manager?+
A full-time marketing manager is a fixed cost year-round, typically €5,000–7,000 per month once salary, benefits, and overhead are included, whether or not there's enough work to fill their time. MOLA Motion means paying only for what's actually needed: senior strategy and judgment applied through AI-driven production, without carrying a full-time hire. The audit-first model also means you know exactly what you're buying before any ongoing commitment.
Do you work with companies outside Europe?+
The primary ICP is English-speaking Europe (Benelux, DACH, Nordics, UK), but MOLA Motion works with B2B SaaS companies anywhere that match the stage profile. All engagements run remotely.